We know how important Brand names are in the portfolio for any distribution company. Leversa is not an exception and we work hard to retain existing brands and to attract new ones.
KOK, ILGEZEEM, RISSO, ALPRO – these brands we have inherited from our predecessors after merger. RIO MARE, SALVEST, DARIDA, FLINT – these brands names have been gained within LEVERSA business development.
Our product portfolio is intentionally kept
in the range of just 400-500 SKUs only what is much narrower compared to average
Being limited own portfolio we are pursuing to provide maximum focus and concentration for our sales staff.
That’s how we do more prefer QUALITY rather than quantity.
We believe our actual portfolio is compact, well-balanced and synergetic one.
– general attitude and philosophy of Principal towards business development
– conformity to actual consumer trends– clearly formulated innovative and competitive advantages
Compact and well-balanced - our brands do not confict with each other and can release synergy effect being in one portfolio.
The trade mark "KOK" has been created in Latvia in 1995 being appeared in the beginning on locally produced ketchups, tomato sauces and mayonnaise.
In 2007 Leversa has acquired the rights on trade mark and since then KOK is a cornerstone of our business.
Actually KOK range consists of >120 various products in groceries category sourced from 30+ manufacturers from 14 countries.
Our Pan Baltic distribution network - D.A.LIS can distribute and promote your products in all three Baltic Countries - Estonia, Latvia and Lithuania!